Regularly post updates, articles

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and posts that demonstrate your expertise.
Use various formats such as articles, videos, infographics, and polls to keep your audience engaged.
Share occasional personal updates to show the human side of your brand and build trust.
Step 5: Monitor and manage your reputation
Online reputation management is a fundamental element of personal branding.

In fact, constantly monitoring how you are perceived and responding appropriately to interactions can make a big difference in how you are seen by colleagues, potential employers and clients.
A significant role is business phone number list played by references and recommendations . Ask those who have worked with you or used your services to leave testimonials. This step is essential to strengthen the trust of potential clients or partners in you, as they can see authentic testimonials from real people who attest to your expertise.

In this regard, you might be interested in our article:
How to improve brand reputation: 5 tactics to increase it

Managing Linkedin for personal branding: why you should rely on a communication agency
Managing your own profile on this platform is certainly possible, but when it comes to taking care of your personal reputation, the challenge becomes more complex.

As we have seen, this social network is not only a tool to promote a brand or a company, but also to define one's professional identity in a strategic and coherent way.