How to Redirect a Page or URL in WordPress (2 Methods)

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Missing pages and broken links create a negative experience for website visitors. Imagine clicking on a link and finding nothing! This can be confusing and frustrating, especially for those looking for information about your products or services. These broken links also hurt your search engine rankings.

Redirects work behind the scenes. When someone clicks on a broken link, a redirect automatically sends the visitor to the correct page. At WPBeginner, we use redirects all the time to make sure our visitors always land on the page they expect.

This article will show you how to set up redirects in WordPress. It germany telemarketing data will cover different redirect methods and explain which one is best for your needs.

How to Redirect a Page or URL in WordPress
Why redirect a page or URL in WordPress?
Links allow you to connect related pages on your WordPress website. They help visitors navigate your site and allow search engines to easily find and index content.

However, broken links lead to a URL that does not exist on the website. When this happens, a frustrating 404: Page Not Found error message appears.

404 Page Example
This provides a poor user experience and can negatively impact SEO .

It is possible that the web page has been deleted, the URL of the page has been changed, or the person who created the link simply typed the wrong URL.