Ecommerce data analytics tools can help

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You take your business to the next level. Here, we share a list of the best services to help you analyze and optimize your online store in 2022.

Optimizely
If you’re looking to create a more personalized and authentic experience, Optimizely’s dedicated features can be a great place to start. The platform focuses on using A/B testing to create authentic experiences and ultimately increase conversion rates.

Use Optimizely to:

Collect useful customer data and use it to optimize your website
Test a simplified checkout process to reduce the likelihood of cart abandonment
Try chatbots for faster customer service.
Top 7 eCommerce Data Analytics Tools for 2022A/B Testing with Optimizely
Price: Price depends on the size of the business, the kazakhstan phone number list length of the subscription, and whether it is a full or web-only version. Optimizely does not display prices on its website, so businesses need to contact them directly.

Best for: E-commerce business owners who want to try new methods of optimizing their website.

Crazy Egg
Crazy Egg is a handy e-commerce data analytics tool that allows users to easily process not only data but also build dashboards. The program encourages you to consider each visitor as a potential customer, which helps improve the shopping experience.

Main features of Crazy Egg:

Heat maps – show which parts of the site attract visitors’ attention and which are ignored.
Scroll Map – Helps you understand if your call to action buttons are in the right place.
Site Recording – Shows the user experience from the moment a potential customer lands on a page until they leave. You can see each visitor’s journey through the site.
A/B testing – visualizes any possible changes on the site.
Top 7 eCommerce Data Analytics Tools for 2022
Price: Starting at $24 per month for an annual subscription
Best for: Companies that want to track and analyze the movement of visitors on their site to improve conversion rates.

Glew.io
Glew.io is one of the most comprehensive tools for analyzing e-commerce data, making it a good choice for both small and large companies in the space.