7D Digital Marketing Management Method and Digital Transformation

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We think holistically
We think holistically. Even minor changes dressed up by the Management Board in a brilliant vision will bring nothing but frustration. The winners are bold and daring actions covering key elements of the business and having a direct impact on both the perception of our brand and the financial result.
We build strong support for the idea and a clear and current information process. Creating the right scheme for the information process and valuable content builds a stable and credible image of the actions taken as part of the transformation program. It also allows for the creation of a culture of cooperation and a natural desire to share knowledge. Real support provided by the Management Board also eliminates the threat of a lack of resources, but also potential competition that may appear between individual teams or departments of the company.

Sandbox for ideas
We create a 'sandbox' for ideas. Since changes are not always comfortable for the entire business environment of our organization, and we do not have sufficiently extensive competences in new areas, let's try to test the more daring ideas and concepts in a safe place. Once they have been confirmed as useful for our purposes and reliable in operation, we will be able to boldly present them to the world.
As we mentioned earlier, the method of conducting the denmark whatsapp data transformation will vary depending on the formula of the given company, the scope of the changes, the period for which the project is planned to be implemented, and many other factors. However, common areas may be those that we should pay attention to when planning tasks.

Below I have prepared a list based on the 7D method by Dr Dave Chaffey: Digital Insights

Digital Goals – Think about what your business or brand wants to achieve through digital marketing. Answer how digital marketing can help your business compete in the Digital space. Remember to choose SMART goals .
Digital audiences – understanding who your customers are and learning about their behaviors and preferences will allow you to deliver tailored content. Properly selected audiences divided into segments guarantee more and higher quality interactions, and thus achieving business goals in the online area.
Digital Devices – Our audiences interact with us using a combination of tools: smartphones, tablets, desktop computers, televisions, gaming devices, smart assistants, and other connected devices that make up the Internet of Things (IoT).
Digital Platforms – Most interactions on these devices occur via browsers or apps from major online “platforms” or services such as Facebook (and Instagram), Google (and YouTube), Twitter, LinkedIn, Apple, Amazon, and Microsoft.
Digital media – various online communication channels that enable reaching and engaging audiences. We have advertising, email and messaging, search engines and social networks, bots, text messages, landing pages, mobile applications.
Digital data – Information that companies collect about audience profiles and their interactions with companies.
Digital Technology – The martech tools that companies use to create interactive touchpoints and build relationships across websites and mobile apps, even offline points like physical locations in stores, conferences, and more.