metaverse houses a lot of potential within it, but what will the users who will venture into its domains be like in the future? A recent study carried out in Germany by the market research company YouGov attempts to provide answers to this and other questions and it seems to be concluded that Generation Z is definitely the most interested in inhabiting the new virtual universes.
mainstream technology. Only 33% lithuania number data of consumers say they are familiar with the concept of the metaverse. And 61% admit they have not yet heard of this technology. Among young people between 25 and 34 years old, awareness of the metaverse soars to 53%.
Additionally, 32% of those who say they are already familiar with the metaverse can describe more or less convincingly what this technology consists of. However, only 19% of consumers consider the concept of the metaverse to be truly interesting.
Metaverse enthusiasts are, on the other hand, predominantly men. 54% of men report their interest in this technology, while among women this figure drops to 46%.