Sell Menswear on Chinese eCommerce Platforms

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There are a few reasons why online marketplaces are the best channel to sell a menswear brand in China.

Chinese consumers are incredibly digitally-savvy, and they love shopping online. In fact, nearly two-thirds of all Chinese consumers shop online regularly. So by selling your menswear brand on an online marketplace, you’re tapping into a massive and growing consumer base.
Convenience for both buyers & Sellers. You have access to integrated tools directly from the marketplace hosting your site, you have the option to sell cross-border and not register for a Chinese business license, no need to rent a physical store, and a full team of shopping assistants.

Consumers trust: Chinese marketplaces like Tmall have made tremendous efforts in order to gain the trust of Chinese consumers and it paid off. Chinese consumers order from them without thinking of what could go wrong as they know, that no matter what they will get a satisfactory customer experience. And this play in your favor in a market such as clothings. Before the easy returns policy, consumers would rather go to a store to try on clothing, now they order directly from the comfort of their homes and have access to a lot more choices than before the age of marketplaces.

Shopping festival: Chinese marketplace and consumers are big denmark telegram number on shopping festivals, and selling on them make its a lot more easier to take part in this important date.

There are a few different Chinese eCommerce platforms to choose from when selling men’s fashion brands in China. The most popular platforms are Tmall and JD.com. Tmall is the most popular platform for luxury goods, and it is owned by Alibaba. It has a large user base of consumers who are interested in buying high-quality products. JD.com is also a very popular platform, and it is known for its focus on quality and customer service.