We know that sales are not as easy these days as they used to be. In addition to the huge competition, the economic world also contributes to this challenge and, therefore, knowing the expenses, costs and needs of a company is extremely important, also identifying the money invested unnecessarily.
The indicators and results meters do not need to be very complex. The entrepreneur can control and know the performance in numbers through some very simple measures, based on the steps below:
– Have a clear goal
You need to have in mind the amount of product you email list usa need to sell to cover your expenses and make a profit. This is called a quantitative goal, which measures the amount of sales needed for a company to remain active.
– Prospecting Prospecting
is what is expected to happen and this measure consists of indicating the amount of effort that the entrepreneur makes or needs to make to close deals for the company.
– Engagement
You need to know the number of people who talk, interact and participate in your business’s actions. The greater the number, the greater your company’s engagement and, consequently, they will recommend it to other people, creating a vicious cycle.
– Know the return on investment (ROI)
It is necessary to know the amount of money invested in a project and also the amount that will be returned to you through it. Every company needs profit, so it must be at least 100% of the amount invested.
With these techniques, in addition to knowing where your company is doing well and where it needs to improve, you can also find where the mistakes and unnecessary expenses are. Measuring your company in numbers can be a great ally in its growth. Use metrics to your advantage.