The system has created more than 1 billion consumer transaction data. In terms of the catering industry, Ocard is currently the customer management system used by the most chain brands in Taiwan. Its customers include Chikuma Nabe, TGI Fridays, Tea Soup Club, Yayoi-sen, Fresh Taro Sen and other catering brands. Since its establishment in 2016, Ocard has continuously developed rich functions to meet all customer needs as much as possible. "Whether it is a single store or a chain, more than 90% of all imaginable member gameplays can be launched immediately!" Ocard founder and CEO Chen Yisheng explain.
From membership grading, questionnaires, point collection, bonuses, sweepstakes, automated remarketing, electronic coupons, friend recommendation profit sharing, as well as the take-out and thailand mobile phone number list cup-sending coupon systems launched in the past two years, Ocard has even connected them More than 30 POS systems, as well as e-commerce store opening platforms, can also list store coupons on platforms such as LINE Gifts, KKDAY, MOMO and Ocard Ouxiang Mall. "Ocard's core revolves around CRM. to the store, online Ordering food and purchasing meal coupons online is also a form of consumption.
Through one-stop OMO, we integrate customer information to help merchants achieve customer management. " Not only is it rich in functions, Ocard is also deeply integrated with LINE’s official account. Chen Yisheng believes that “LINE is definitely the most effective communication channel to reach customers in Taiwan.” As long as the customer joins the official account, they can be directly bound to become a member, and the brand There is no need to build another APP, and customers do not need to install it. "LINE official account is your member center." Use official accounts to retain short-term traffic and ferment it into stable cash flow "Flow of people equals cash flow, and customer management is the key to monetizing the brand.