2.- Valentine's Day
Valentine's Day Seasonal Newsletters
Valentine's Day is another date that deserves to be dedicated to creating seasonal newsletters. filipina whatsapp In fact, many brands take advantage of this day to launch elaborate Valentine's Day marketing campaigns that succeed in attracting and retaining customers.
In this case, one of the seasonal newsletters that you should look at when approaching this day is the example. Basically, because it emphasizes one of the most important factors of 2019: Personalization .
With a newsletter like the one above, you won't just be calling your customers by name, but they'll also receive a fully personalized email with unique information that will touch each recipient.
3.- Father's Day
Another turning point in the 2019 marketing calendar is Father's Day. A date on which your seasonal newsletters cannot be missed.
To impress your subscribers with seasonal newsletters just before the expected day, you will not only have to make sure to create a persuasive message and include useful and valuable content. You will also have to put emphasis on the design .
To do this, make sure your seasonal newsletters are adapted to current design trends . In this case, remember that the following styles are gaining momentum:
Fonts in bold.
Responsive designs.
The animated pieces in scroll.
Animations or dynamic pieces.
Video before image.
Asymmetrical designs.
Custom illustrations.
Flat design.
4.- Coachella
Coachella Seasonal Newsletters
Festivals are another of those responsible for marking a before and after in any digital marketing calendar. In fact, any brand belonging to any sector could take advantage of them. Although for the moment, the fashion, beauty and makeup sectors manage to take advantage of these dates.
A clear example of this is H&M, which has not missed the opportunity to create seasonal newsletters in anticipation of the arrival of one of the most important music festivals in the world, Coachella. The brand has not only created a personalized collection for users who want to attend the event. It has also collaborated with renowned influencers to wear its new garments and promote them.
5.- Mother's Day
seasonal newsletters mother's day