Through planning, we project our vision of the future: it aims to help us set goals and choose the appropriate actions to achieve them. Depending on the time horizon and the nature of the plan being drawn up, we distinguish between:
Operational plan - developed for a maximum of one philippines phone directory search year, although in practice it is more common to see monthly or quarterly operational plans,
Tactical plan - with a time horizon of one to five years,
Strategic plan – mostly developed over more than five years.
What should be taken into account when developing a strategic plan?
The strategic plan deserves special attention. However, before defining the concept more broadly, it would be useful to first clarify what strategy is. It is one of those concepts that, due to the wide range of interpretations, has many definitions. Let us therefore start from the basis, following Professor Kieżun, that strategy is a set of decisions that define the commercial prospects of a company and its intended relations with external entities. Designing a company's strategy means making a selection of the activities in which it wants to engage and identifying the resources necessary for its survival and further development.
It is clear from all of this that developing a corporate strategy is one of the key activities of any organization, regardless of its size.