In eCommerce, product

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axonomy is used to enrich product data feeds, organize site architecture, and create dynamic content. Examples of dynamic content enabled by product attributes include product recommendations, content personalization, and triggered messages.


Above, Target uses product attributes on their product display pages to quickly showcase product variations.

What are product attributes?
Product attributes are a characteristic of a product. cell phone directory india Attributes are used to enrich product data and empower product search and filtering. Example attributes are size, material, or color.



Product attributes are an important part of a product taxonomy.


Here, Target uses customer input and product attributes to dynamically change what products are recommended.

Product attribute lists
The most common way to manage product taxonomies is through a data feed. After identifying a product with a category, you can add additional data fields to further distinguish the product from others within the same category. These distinguishing factors are called product attributes.

Facebook's catalog items has an extensive list of product attributes. For each major product category, they have both recommended product attributes to include, as well as additional product attributes.