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7 businesses that cannot fail to have a digital presence

Posted: Mon Dec 23, 2024 10:37 am
by nurnobi25
With the profound changes that have occurred in the virtual environment in recent years, the profile of consumers has also changed. If before people would turn to family and friends to form an opinion about a certain product or service, today this doubt is resolved with just a simple tap on the cell phone screen. And what does digital presence have to do with all this? Keep reading to understand better.

According to a Google survey – published by Portal Exame – more than 50% of all searches performed on the search engine are done via cell phone. This shows that consumers are increasingly online. Therefore, we can conclude that it is a big mistake for your company not to be part of this new reality.

For some companies, being on the internet is more than just an opportunity for new business: it is a chance to make their brand strong and well-known within their area of ​​activity. Discover seven businesses that cannot afford to be without a digital presence.

Content

1.Law
2.Health
3.Beauty
4. Food
5.Fashion
6.Pets
7. Digital presence for products and services in general
1.Law
For both law firms and lawyers who work alone, having a website that can be a means of interacting with their clients is essential for good positioning in the market.

Through a website with a professional design that is adaptable to any device, legal professionals can not only update their audience on changes in legislation, but also offer information about the office, how the professionals work, address and opening hours, for example.

2.Health
Those who work in the health sector – from doctors to gyms, beauticians and acupuncturists, for example – have a large niche of consumers on the internet. Therefore, making a website available on the internet greatly increases the possibility of new people finding out about your work and, as a result, becoming new customers.

3.Beauty
For professionals working in the beauty industry, such as salons, spas and even those who work with related products, such as makeup sales and the like, having a website on the internet is essential. In addition to expanding your area of ​​operation and the possibility of reaching new markets, maintaining a website integrated with an online store (e-commerce) can exponentially increase your sales with the possibility of selling throughout Brazil.

4. Food
In the food industry, investing in a digital presence is essential for business cpa mailing list expansion. How many times have you looked for information and opinions about a particular restaurant online? Your business is in the same situation! Consumers do research in advance, both about the food and the service at the restaurant. Those who work in product sales must also be aware of this new need.

5.Fashion
Whether you are a retailer or even a fashion designer, having a website and an online store is one of the first steps for your business. The possibilities of reaching different markets and interested consumers are huge!

Not to mention that niche market made up of consumers who don't like to try on clothes beforehand and have already become accustomed to online shopping. Being outside this market can represent real losses in sales and in prospecting new consumers for your brand.

6.Pets
Do you work in any field related to pets and still don't have a website? Your company is losing money right now! Proof of this is the data released by the Federation of Commerce of Goods, Services and Tourism of the State of São Paulo (FecomercioSP) . In the entity's study, Brazil ranks third in revenue, with a share of 5.14% of a total of US$ 105.3 billion in revenue in 2016. And according to Euromonitor International , Brazil is behind only the United States and the United Kingdom.

Given these numbers, we can conclude that those who work with clothing, food or direct care for pets have a gold mine in their hands. Thus, maintaining a website helps your customers to know and trust your products and services, since consumers in this market are very demanding when it comes to efficiency and professionalism.

7. Digital presence for products and services in general
In fact, any business that wants to grow and develop in this new virtual environment must maintain a responsive and professional website at the service of its consumers.

Regardless of the service your company offers or the product it sells, your consumers are on the internet and, at some point, will search for information about your company.

Be in the right place at the right time! Discover the solutions that Algar Telecom has to guarantee your digital presence and make your company reach new markets and even better business.