LGPD and IOS14: Check it out good practices node tracking of users.
Posted: Sat Apr 19, 2025 4:57 am
The new General Data Protection Law (LGPD) came into force in Brazil in September 2020 and brought significant changes to the way companies handle their customers' personal data.
Apple's iOS operating system update regarding user tracking has raised concerns about online data privacy.
To apply good practices in your e-commerce, it is important that you have your customers' consent to collect and use their data.
It is essential that you protect this data philippines mobile database , using security measures and ensuring that it is not shared with third parties without authorization.
Another good practice is to offer transparency regarding data usage, informing customers how and why this information is being collected.
It is important to ensure that customers have the right to access, correct and delete their data if they so wish.
When it comes to updating iOS, you need to adapt to the new rules and find other ways to collect customer data, such as through registration forms on your website.
It is important to remember that data collection is essential for you to understand the customer journey and offer a personalized experience in your e-commerce.
Additionally, it is important to be aware of operating system updates and adapt your data collection strategy according to the new rules.
By doing this, you can continue to track the customer journey and offer a personalized experience on your e-commerce site, without compromising data privacy.
In addition to the good practices mentioned above, there are other actions that can be taken to properly track the customer journey in your e-commerce.
One of them is to configure tracking options directly on the store's server, which can offer greater security for customer data.
Another option is to use the conversion APIs of e-commerce platforms, such as the Google Analytics API, to collect data more accurately and efficiently.
These APIs allow for automated data collection and provide a more detailed view of customer behavior in your online store.
Additionally, it is important to remember that even with IOS updates, it is still possible to track customers efficiently.
An interesting strategy is to use remarketing tools, which allow you to reach customers who have already visited your online store and offer personalized ads based on their previous browsing.
In short, it is possible to properly track the customer journey in your e-commerce even with IOS updates regarding user tracking.
It is important to adopt good privacy and data security practices, configure tracking options on the store server and use the conversion APIs of e-commerce platforms.
With these strategies, you will be able to offer a personalized experience in your online store and achieve good results in your business.
Apple's iOS operating system update regarding user tracking has raised concerns about online data privacy.
To apply good practices in your e-commerce, it is important that you have your customers' consent to collect and use their data.
It is essential that you protect this data philippines mobile database , using security measures and ensuring that it is not shared with third parties without authorization.
Another good practice is to offer transparency regarding data usage, informing customers how and why this information is being collected.
It is important to ensure that customers have the right to access, correct and delete their data if they so wish.
When it comes to updating iOS, you need to adapt to the new rules and find other ways to collect customer data, such as through registration forms on your website.
It is important to remember that data collection is essential for you to understand the customer journey and offer a personalized experience in your e-commerce.
Additionally, it is important to be aware of operating system updates and adapt your data collection strategy according to the new rules.
By doing this, you can continue to track the customer journey and offer a personalized experience on your e-commerce site, without compromising data privacy.
In addition to the good practices mentioned above, there are other actions that can be taken to properly track the customer journey in your e-commerce.
One of them is to configure tracking options directly on the store's server, which can offer greater security for customer data.
Another option is to use the conversion APIs of e-commerce platforms, such as the Google Analytics API, to collect data more accurately and efficiently.
These APIs allow for automated data collection and provide a more detailed view of customer behavior in your online store.
Additionally, it is important to remember that even with IOS updates, it is still possible to track customers efficiently.
An interesting strategy is to use remarketing tools, which allow you to reach customers who have already visited your online store and offer personalized ads based on their previous browsing.
In short, it is possible to properly track the customer journey in your e-commerce even with IOS updates regarding user tracking.
It is important to adopt good privacy and data security practices, configure tracking options on the store server and use the conversion APIs of e-commerce platforms.
With these strategies, you will be able to offer a personalized experience in your online store and achieve good results in your business.