Designing value-added services for customers
Posted: Mon Jan 06, 2025 5:25 am
The increasing availability of real-time data is contributing to a fundamental change in the services that insurance companies can offer to customers. Insurance companies accept risk as an inevitable fact and offer coverage to help customers protect themselves from that risk. Today they can streamline, speed up and enhance this process using all the resources of connected insurance : from real-time IoT data to AI and machine learning capabilities to predictive analytics . A data-driven approach, which offers a 360-degree, timely and updated view of customer behavior, helps insurance companies to become proactive and allows them to develop risk reduction strategies , through the design of value-added services that are delivered on digital touchpoints, both existing and newly implemented.
In data-driven insurance, digital tools allow you to automatically upload profile guatemala whatsapp resource data to internal platforms, including CRM. From the institutional website to the app, from personalized mini-sites to interactive videos , up to the social media account , the insurance company can collect and verify customer information, formulate a commercial proposal, enable the customer to proceed with the purchase, collect the digital signature, issue reports, summary and recap documents.
The basis of the data-driven approach is dematerialization, which offers organizations complete coverage of digital processes of a fiscal and documentary nature , allowing for perfect integration with the tools and procedures already in use. The electronic signature , in particular, allows for signing documents and completely digitizing the process of acquiring signatures on contracts (policies, subscriptions, etc.).
In data-driven insurance, digital tools allow you to automatically upload profile guatemala whatsapp resource data to internal platforms, including CRM. From the institutional website to the app, from personalized mini-sites to interactive videos , up to the social media account , the insurance company can collect and verify customer information, formulate a commercial proposal, enable the customer to proceed with the purchase, collect the digital signature, issue reports, summary and recap documents.
The basis of the data-driven approach is dematerialization, which offers organizations complete coverage of digital processes of a fiscal and documentary nature , allowing for perfect integration with the tools and procedures already in use. The electronic signature , in particular, allows for signing documents and completely digitizing the process of acquiring signatures on contracts (policies, subscriptions, etc.).