Third, to the last, we have font styles.

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Third, to the last, we have font styles. It’s a debate between serifs vs. sans serifs. The former gives off a fun or elegant vibe because of its tail.

At the same time, sans serifs give off a professional, no-BS vibe since it’s composed of lines. Though, if you’re going for a minimalist style, this typeface is for you.

As a business, you need to determine which one you’ll use to help you identify how your whole brand identity would look.

Defensible
This portion is seen through the lens of the legal system. Your business name egypt telegram not be red-tagged for plagiarism or copyright laws.

Plagiarism tackles the ideas behind your name. You must cite them properly to ensure you didn’t copy any argument, especially when you claim originality.

For copyright infringement, this portion boils down to the execution of design when it comes to your business name. Your typeface comes in here, and it’s great to have a custom to ensure originality.

Memorable

Your name idea needs to be catchy, something your customers can say without a hitch, and they remember positive experiences with your brand.

Short and sweet is the recommended character count, like Nike or Dunkin’. Just ensure that the quality of your product and services stays consistent.

Enduring
Lastly, we have the enduring aspect of your business name. You must last a decade (10 years) to call yourself a successful brand.