However, more e-commerce businesses also mean more competition, so companies must be able to use effective marketing tactics to stay ahead of the competition despite the tough marketplace .
In this article, I will walk you through all the practical tips that list of phone numbers in philippines will help eCommerce entrepreneurs succeed beyond their wildest dreams. It will also cover online marketing tools that will help brands stay relevant and engage users.
1. Create a referral marketing program
Think back to the last time you shopped on a new e-commerce website. We bet that recommendations from friends or family influenced your purchase. Since they are the ones you trust the most, you are easily persuaded by their words.
In fact, one study found that shoppers are 50x more likely to purchase a product if it's recommended by their loved ones. Additionally, customers acquired through word of mouth are likely to spend 200% more than the average customer and make twice as many referrals themselves.
While word of mouth happens organically, online businesses can encourage customers to recommend their brand through a referral program. This works by incentivizing existing customers or brand advocates through free gifts, prizes, and discounts.
Brand advocates already have experience using your product, making them effective brand ambassadors for your company.
For example, Driftaway – a coffee subscription service – allows customers to earn 200 Driftaway points (worth $20) for every friend who signs up. Meanwhile, friends also receive a free kit as an incentive to sign up for their service.