Trading companies perform a variety of activities to move products toward the end consumer. These operations include both commercial and technical components. The former include:
Analysis of consumer needs.
Development of a product line.
Strategic procurement planning.
Organization of logistics flows.
Providing trade services.
Active promotion and popularization of the product.
Technological aspects are the benefits of using our teacher database a sequence of interrelated actions and strategies aimed at ensuring high quality of goods and their optimal delivery to networks and end customers. The use of special methods allows for effective management of trade flows at all stages (from the receipt of the product at the point of sale to its preparation for sale). Within this framework, various operations are performed: product acceptance, storage, packaging, movement, placement on shelves, etc.
Case: VT-metall
Find out how we reduced the cost of attracting an application by 13 times for a metalworking company in Moscow
Find out how
It is necessary to understand the difference between commercial and technological processes. The former ensure a change in the forms of value. In this case, products and clients play the role of objects of activity. Employees of sales outlets sell goods and provide services, while the buyers themselves actively participate in trade operations and contribute to the receipt of income.
Key principles of organizing commercial and technological processes h3
An integrated approach to developing optimal product promotion strategies.
To provide customers with optimal product selection, high-quality service and reduced time to purchase.
Maximizing the economic efficiency of technology through increased product turnover, increased labor productivity and reduced operating costs.
The principles listed above are of a defining nature in the context of the dynamics of technological and commercial processes.
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