How to optimize email triggers for hotels?
Posted: Mon Jan 20, 2025 3:34 am
Customers will not feel like just another part of the equation, but will be valued with direct and personalized treatment in each case. By receiving information only about what they like most, their level of satisfaction will be much higher and their intention to purchase will increase exponentially. pearl of the adriatic trigger email To optimize email triggers for hotels, you can do it in the following ways, divided into 6 different groups: A.- Segment the database The email database must be segmented in order to send the right messages to the desired group of people at the most opportune time. The objective is that each person receives the most appropriate message possible. This is according to the so-called “ customer journey ”. For example, a customer who has been loyal all year is not the same as a new one.
At this point, it is very important to keep in mind colleges and universities authority email addresses that it costs much more money to attract new customers than to maintain or cultivate existing customers. It is estimated that it can be more expensive, up to five or eight times more than the customers you already have. B.- Take advantage of key moments: email trigger for hotels It is important to keep in mind that customers are looking for accommodation at certain times of the year. That is why it is important to recognize when these are the times in order to send the right message in a timely manner. For example, you can send personalized messages such as promotions, discounts, etc. to capture the attention of customers. C.- Customer data is key All customers who are attracted by an advertisement, a promotion or simply by the hotel email trigger are people willing to leave their data as an email in the database.
At this point, it is very important to keep in mind colleges and universities authority email addresses that it costs much more money to attract new customers than to maintain or cultivate existing customers. It is estimated that it can be more expensive, up to five or eight times more than the customers you already have. B.- Take advantage of key moments: email trigger for hotels It is important to keep in mind that customers are looking for accommodation at certain times of the year. That is why it is important to recognize when these are the times in order to send the right message in a timely manner. For example, you can send personalized messages such as promotions, discounts, etc. to capture the attention of customers. C.- Customer data is key All customers who are attracted by an advertisement, a promotion or simply by the hotel email trigger are people willing to leave their data as an email in the database.