But also in terms of customer service or after-sales service

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You can get a true picture of what they like or what they would like to receive updated information about. This way, you can better personalize your communications in the future. For example, the use of surveys using, for example, the Likert scale , can help measure satisfaction, behaviors and beliefs. TABLE OF CONTENTS 3.- Satisfaction survey of the trial period 4.- Post-sale surveys in ecommerce 5.- Survey on events and conferences 3.- Satisfaction survey of the trial period Email marketing surveys can also be very effective for SaaS companies . The reason is that trial or free users often do not convert to premium or paid plans. Therefore, it is very necessary to incorporate strategies to increase the number of conversions. And one of the best formulas is to ask consumers their opinion directly. The best option is to send this type of survey at least a few days before the trial period ends .


You should ask how satisfied they are with nursing home care service email list the trial so far and urge them to become a premium user to access other extended services. Sometimes, a simple email from the support team can completely change the way customers view you. 4.- Post-sale surveys in ecommerce Post-sale survey in an e-commerce Measuring customer satisfaction after making a purchase is an effective strategy to improve many aspects of the company. Not only in terms of products and services, The main advantage is that, as surveys are sent some time after the purchase, the customer can already have a more general view of their experience . Therefore, the data and information obtained will be much more useful for the company's overall strategy. They can also be used to gain insight into product quality. After a while, you can ask customers how long the product has been, whether it met expectations, or what could be improved in terms of functionality or design.