Engage your audience: Create opportuniti israel email list es for your community to participate in the storytelling process to foster stronger connections. 16. Human-centered content will drive engagement Carmen Dominguez sees an SEO trend where human content drives engagement Carmen Dominguez — Director of Organic Growth at Welltech Prediction: I believe that in 2025, content featuring relatable humans—videos, podcasts, and interviews—will have a far greater impact than AI content. Why it’s important: As AI overview and tools like SearchGPT grow, users will prefer human-focused formats like videos, podcasts, and interviews.
Making brand-building and psychology-led strategies essential for success. How to implement: Prioritize human-centered formats: Focus on videos, podcasts, and interviews to engage audiences. Emphasize brand building: Develop strategies that create strong emotional connections with your audience. Adapt to SEO shifts: Create content around entity relationships and broader concepts, not just keywords. More from Carmen Dominguez How to write AI content optimized for E-E-A-T 17. Purposeful content strategies will drive success John Iwuozor sees a new content marketing trend of purposeful content in 2025 John Iwuozor — Content Strategist and Writer for B2B SaaS Prediction: I believe the brands that stand out in 2025 will be those that treat their websites as powerful conversion engines filled with experience-led content that AI can’t easily replicate.